AW26 MAIN LABEL COLLECTION - IN STORE ONLY

    Posted by NU London on July 16, 2026

    The AW26 Main Label collection, carrying NU's main identity with its DNA collection feature, reinterprets the brand's fundamental design codes this winter season. The collection, shaped by the harsh rhythm of the city, brings together structure and flow, masculine discipline and feminine intuition in the same silhouette.

    Architectural cuts, generous volumes, and defined waistlines open up new avenues of expression for the body rather than restricting it; while the natural texture of linen, the lightness of tulle, transparent layers, and the strong surface of laser-cut leathers make the collection's language, built on contrasts, visible. Each silhouette contributes a strong and timeless interpretation to modern city style, drawing from the balance established between softness and courage, elegance and freedom.

    This collection is available exclusively in our Marylebone store and cannot be purchased online.

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